Press Releases 2013

 Nexidia and Cable Center to Present at The Cable Show 2013

June 5, 2013

Panel With Industry Leaders From Comcast and Suddenlink to Focus on Turning Interactions into Insight and Earnings

ATLANTA, GA and DENVER, CO –  Nexidia, the leading provider of customer interaction analytics solutions for business transformation, and The Cable Center, a nonprofit organization serving the cable telecommunications industry, today announced that they will present at The Cable Show 2013, scheduled for June 10-12, 2013 in Washington D.C. Jana Henthorn,The Cable Center's senior vice president of academic and industry outreach, will moderate "Untapped Asset: Monetizing Big Data and Interaction Analytics," a panel featuring Ryan Pellet, Nexidia's senior vice president of strategic consulting services, as well as Tom Karinshak, senior vice president of customer experience at Comcast Cable, and Gibbs Jones, senior vice president of customer experience at Suddenlink Communications. The session will be held on June 11 from 11:30am-12:30pm in room 206 at the Walter E. Washington Convention Center.


"The cable industry is continually evolving its practices and technologies to bolster the customer experience," said The Cable Center's Jana Henthorn. "Based on the feedback we've received, I'm confident that attendees will be excited to hear how some of the world's top cable operators are discovering new ways to transform their customer interaction data into tangible business value." Through real-world examples and pragmatic viewpoints, the panel will discuss how cable companies can leverage and monetize their unstructured customer interaction data— in the form of phone, online, and social media interactions, among others— to uncover high-value, empirical answers in areas ranging from real-time predictive churn to customer preferences to marketing campaign efficacy.


"The Cable Center has been a great partner in influencing new ideas for our industry, like using interaction data to improve the customer experience," said Comcast's Tom Karinshak. "Nexidia plays a critical role in helping us align our efforts to improve what matters the most to customers. These efforts are making a difference as we're seeing steady, year-over-year improvements in both our own internal metrics and in external surveys."


Hosted by the National Cable and Telecommunications Association, The Cable Show 2013is the premier digital media, entertainment, and broadband marketplace that attracts CEOs of top cable companies and unites global industry leaders with the Washington, D.C. policy community. "The data produced through customer interactions presents unprecedented opportunity," commented Nexidia's Ryan Pellet. "I'm looking forward to sharing how Nexidia's Interaction Analytics combines with other data assets to produce significant business value."

About Nexidia
Nexidia provides customer interaction analytics solutions with patented technologies and breakthrough applications that enable companies to drive business transformation by capturing, making sense of, and using the full range of communications they have with customers. As the traditional voice of the customer expands from the contact center to include surveys, email, chats, and even social media sites, Nexidia provides software and service expertise to help companies synthesize this data into both a tactical tool for operational improvements and a catalyst for strategic business transformation. For more information, please visit
http://www.nexidia.com.

About The Cable Center
Based in Denver, Colorado, The Cable Center is a nonprofit organization serving the cable telecommunications industry. The Cable Center is the home of the Cable Hall of Fame, recognizing individuals for their outstanding contributions to the industry, and of the Barco Library, the world's largest collection of cable-related information and resources. Please visit www.cablecenter.org for more information.

Nexidia Contact:
Renee Maler
Philosophy PR + Marketing
925.968.9495

The Cable Center Contact:
Joanne Dant
720-205-2454